Alt Text for Images: A How-To for Websites and Social Media
In our last blog about alt text, we introduced you to the concept of alt text for images on the web, who should be using this often-underutilized feature (hint: EVERYONE!),…
5 Tips to Make Your Restaurant Social Media Sizzle
Creating a social media strategy that resonates with your audience can be as tricky as making the perfect soufflé. Think of it in terms of how your restaurant client operates….
Start Using These LinkedIn Updates for Company Pages Today
LinkedIn has been connecting businesses and individuals across industry sectors since it launched in 2003. From B2B to B2C – and everything in between – LinkedIn is simply good business….
The ABCs of Successful Social Media Campaigns
Even for experienced PR pros, learning to speak the lingo of social media can be a challenge as new platforms arise (hello, TikTok!) and others reinvent themselves to keep up…
How To: Creating Cover Images for Instagram Stories Highlights
Instagram Stories Highlights are a great way to personalize your brand’s profile, allowing you to publicly archive and categorize your Instagram Story content. Located directly under your Instagram profile, Highlights…
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