8 Tips for a Successful Remote Media Interview
In a matter of weeks, the way we do business and interact with each other has radically changed in the wake of the coronavirus pandemic, and media relations is no…
4 Tactics for Engaging Your Brand’s Fans During the Era of Social Distancing
There’s no denying that the COVID-19 public health crisis has changed all of the rules for professional communicators. As a result, brands both big and small across nearly all industries…
So, Your Event Has Been Canceled. Now What?
If Tabari’s latest post was Avengers: Infinity War, this post is Avengers: End Game. Thanos has snapped his fingers with the Infinity Stones and half the world is turned to…
How to Cancel an Event Like a Superhero
To quote the man born Shawn Carter, “It was all good just a week ago …” Media contacts were successfully pitched, swag bags sit stuffed and social media posts were…
Why Email Marketing is More Important Than Ever
From spam to listservs to sharing family photos, email is simply a part of everyday life. In fact, according to Statista’s 2019 estimates, 290 billion+ emails are sent each day. That’s a…